Six Tips for Styled Shoot Planning

I've come to learn that styled shoots are an important aspect of running a photography business. When I began my journey as a wedding photographer, I wasn't booking consistently. I felt like I didn't have the content I needed to promote or share my full potential with future clients. Honestly, I knew nothing about styled shoots, but I had done some research to find them in my area. After a few, I had fallen in love with the concept of essentially putting together a mini wedding without the guest or expectations of clients! These shoots sparked my creativity and allowed me to envision shoots I wanted to plan and capture. I began to brainstorm, and research more on the planning and design process.

What is a styled shoot and why should I plan one?

A styled shoot is a great opportunity that allows wedding creatives, such as photographers and vendors to collaborate and tell a story that will showcase their skills and the services offered by these said wedding creatives. I like to call styled shoots "Mini Weddings" because so many intricate details go into the planning and design process, such as pulling together a team of vendors and organizing a timeline of events for things to run smoothly.

What does it take to plan a styled shoot? Here are six important tips to consider:

1. Think of a concept for your shoot

2. Setting a goal (what audience are you wanting to reach?)

3. Styling your shoot (create a mood board)

4. Have a shot list

5. Stick to your budget

6. Choose vendors that will align with your vision

Featured Vendors Concept Planning and Design: Omaria McCrae Photography, Wedding planer: Heather with For The Love of Events, Tablescape Rentals: Echo Event Rentals, Linen: GBS Linens, Bridal Gown & Tuxedo Rental: AB2B Boutique, Stationary & Calligraphy (Tablescape +flat lay): Tierra Finley Designs, Invitation Suite: Bread and Jaim

Models: Engagement Couple: Paige Morgan and Jacob Palmer, Bride and Groom: Kearra and Terrence Larmond, Single Bride: Zoilet Gonzalez

If you're still uncertain about styled shoot planning, or need help getting organized, download our FREE online styled shoot planning guide HERE.